By Goran Svensson
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Extra info for Academic Journals and Academic Publishing
Other authors have found that certain topics (educationally focused works) are considered less valuable even when these works are published in leading journals (Straughan and Albers-Miller, 2000). Another area of criticisms associated with publishing relates to whether journals and academic publishing serves the needs of all constituencies. , 2004; Nyilasy and Reid, 2007; Razzaque, 1998; Skapinker, 2008; The Economist, 2007), which is often purported to be one of academia’s target audiences. , 2004).
88-104. G. (1991), “Demographic contributions to marketing: an assessment”, Journal of the Academy of Marketing Science, Vol. 19, Winter, pp. 53-9. J. and Whitelaw, P. (2005), “What are we really evaluating when we rank journals? Comparisons of views”, Journal of Marketing Education, Vol. 27 No. 2, pp. 189-201. , Garma, R. D. (2006), “An examination of the globalsation of authorship in publishing in 20 leading marketing journals”, European Business Review, Vol. 18 No. 6, pp. 437-56. , Jones, G.
Understanding the publishing process is difficult, especially for those new to academia, and may be a bit of a mystery for established academics as well. Criticisms of the process will be discussed in the next section. , 2006). The double blind review process is held up to be an objective assessment of research quality (Taylor, 2003) and there are a number of works designed to assist academics to be effective reviewers (Woodruff, 2003; MacInnis, 2003; Nakata, 2003). However, the systemic research on publishing has found some worrisome results.
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